Whataburger Fancy Ketchup Puzzle
MY ROLES:
Concepting & Design
CREDITS:
Creative Direction: Bryce de Flemand
Art Direction: Chancy Durkee
Design: Chancy Durkee
Editorial: Lindsay Wilkes-Erickson
Illustration: Samantha Silverman
Concepting & Design
CREDITS:
Creative Direction: Bryce de Flemand
Art Direction: Chancy Durkee
Design: Chancy Durkee
Editorial: Lindsay Wilkes-Erickson
Illustration: Samantha Silverman
Designed creative packaging for the 2024 Blue Star Press × Whataburger collection—featuring a life-size sauce packet that houses the puzzle. This was one of my favorite projects to date, and I’m grateful to the Blue Star team for embracing such an unconventional concept.
The series will be continued with other sauces.
Reddit users are talking about the packaging!
The series will be continued with other sauces.
Reddit users are talking about the packaging!
